AOTC Level 1 Certification

Begin your journey. Lead with purpose.

The starting point for transformational coaching. Whether launching a new career or integrating coaching into your current role, this programme builds core capability, ethical foundations, and practice habits that turn inner clarity into real-world impact for you and those you serve.

Associate Organic Transformation Coach

(AOTC) Level 1 Certification

Begin your journey. Lead with purpose.

Behind every breakthrough, there’s a coach who can see potential and shape it. The AOTC Level 1 programme builds that capability anchored in the OTC Model, where inner evolution meets outer impact.

Ready to catalyse meaningful change?

This foundational certification equips you to coach through the OTC lens moving from current possibilities to future opportunities. You’ll develop the core competencies of a transformational coach: presence, conscious listening, values aligned questioning, and ethical practice. With practice rich labs and observed feedback, you’ll learn to translate insight into habits, relationships, and routines that create visible results.

Who it’s for

Aspiring coaches, leaders, facilitators, and change agents seeking a human centred, authentic approach to coaching rooted in the OTC Model and designed for confident, responsible impact.

Programme Objectives

How You’ll Learn

A transformational, hands-on journey that blends rigorous practice with real-world application. You’ll build solid OTC foundations and ICF-aligned habits from day one.

Synchronous Instruction

Live, interactive classes that turn core OTC concepts (presence, attention, inquiry, contracting, ethics) into usable protocols with demos, micro-lectures, and Q&A.

mentor coaching

Targeted group and 1:1 mentoring with strengths-based feed-forward. You’ll set a simple development plan and get precise guidance to accelerate your growth.

Partner Practise Lab sessions

Weekly labs in pairs/triads with rotating roles (coach/client/observer). Time-boxed drills, realistic scenarios, and quick debriefs convert insight into reliable skill.

observed coaching and feedback

Short, live observed sessions using clear rubrics. Receive calibrated feedback on presence, questions, structure, and outcomes with actionable next steps.

Done-for-you materials

Client-ready templates and tools: intake & contracting, session design, values & alignment worksheets, action trackers, and reflective journals.

Various Multimedia Formats

Access live sessions plus an on-demand library of short demo videos, audio practices, annotated transcripts, and printable checklists available in English and/or Arabic.

You leave Level 1 confident and ethically grounded, with a dependable session structure, a starter portfolio of tools, and measurable progress across ICF-aligned competencies ready for real client work and Level 2.

Programme Outcomes

On completion of the AOTC Level 1 programme anchored in the OTC Model (roots → fruits) you will be able to:

  • Coach the OTC way: Linking inner evolution to outer impact.
  • Demonstrate core competencies: Presence, conscious listening, purposeful questioning, and evoking awareness translated into actions and experiments.
  • Build trust & safety: Contract clearly, create psychological safety, and sustain strong coaching relationships grounded in presence and integrity.
  • Facilitate transformative dialogue: Work with values, emotions, and coherence so insights convert into commitments, habits, and routines.
  • Reframe limits: Surface and reshape restrictive beliefs, patterns, and narratives; design on-the-job experiments that build new capability.
  • Hold ethical standards: Manage boundaries, confidentiality, consent, and conflicts of interest with clarity and courage; know when to refer.
  • Develop your signature approach: Craft a personal coaching style aligned to authenticity and purpose, consistent with OTC principles.
  • Start client work professionally: Engage at a foundational level with confident contracting, documentation, and reflective practice tracking simple adoption metrics (usage, proficiency, behaviour frequency).

AOTC Purpose & Path

Program Vision

To cultivate a new generation of transformational coaches anchored in the OTC model, where inner evolution meets outer impact. Coaches who lead with presence, authenticity, and purpose, enabling people and systems to grow organically, align with their values, and create meaningful, sustainable change. This vision goes beyond performance to awaken awareness, resilience, and conscious action in every conversation moving from roots to fruits across individuals and systems.

Program Goal

To develop competent, ethical, and self-aware Associate Organic Transformation Coaches who can confidently facilitate transformational coaching using the OTC approach. Through experiential learning, observed practice, and reflective discipline, participants build core competencies and embodied presence, applying roots → fruits (inner evolution to outer impact) mindset to support real, lasting change in individuals, teams, and organisations.

Program prerequiste

This certification is designed for newcomers to coaching. To participate fully, applicants should meet these simple prerequisites:

  • Language: Functional proficiency in the programme language (spoken and written).
  • Time commitment: Ability to attend live sessions and complete practice between classes.
  • Technology: Reliable internet, webcam, microphone, and a quiet space for live practice.
  • Readiness to learn: Willingness to be coached, give/receive feedback, and reflect between sessions.
  • Ethics & confidentiality: Agreement to the programme’s code of conduct, confidentiality, and consent guidelines.
  • Practice clients: Ability to source a small number of volunteer clients for early practice (we’ll guide you).
  • Age & education: 18+ with basic secondary/tertiary education (or equivalent).

Recommended (helpful but not required): prior exposure to people development (e.g., mentoring, facilitation) and comfort with basic note-taking and scheduling tools.

Synchronous training hours:

  • 40 hours of instructor-led training
  • 10 hours of mentoring

Asynchronous training hours:

  • 15 hours of documented coaching practice 
  • 10 hours of self study

Total program Contact Hours 75

Programme Modules

A Journey Designed for Deep, Lasting Change

More than training this is a transformational path. Each module in the Organic Transformation Coaching (OTC) programme is intentionally crafted to move you from inner evolution to outer impact. Aligned to professional coaching standards and enriched with embodied, organic learning, the curriculum blends live practice, observed feedback, and reflection in a rhythm that supports sustainable integration and growth.

Guided by the OTCmodel and the  roots → fruits (inner evolution to outer impact) mindset you’ll progress from foundational competencies to advanced transformational presence. Every stage is sequenced to match your development as a coach, so you don’t just learn coaching you become it.

Module 1: OTC Foundation

Module 2: OTC Individuation (Associate)

Module 3: Associate OTC Mentoring

Graduation & Certification